Final Front Cover (HARRY SHORT)

Final front cover.

Organisation of actors,props and equipment (HARRY SHORT)

I will use my brother as a model as it is easier than using my partner.
the props I used were ray-ban sunglasses and a beanie hat to add mystery to my model and hide some of the identity like most electronic magazines do.
I used a nikon d40 digital camera.
I didn't use a tripod as the pictures were taken from below my model.

photo shoot plan and simple evaluation (HARRY SHORT)

For my photo shoot I shot at night so it had a naturally dark background and the moon was behind the model. I followed the conventions of my chosen music genre by putting sunglasses on the model and a beanie hat to hide some of the models identity. I placed the camera under the model for most of the shoot as this allowed a sense of size in the final photos and also allowed simple poses look better.

selection and rejection (Harry Short)

http://www.flickr.com/photos/87903312@N06/

I will probably reject this photo as my front cover photo. This is because there is no mode of direct address and this will not grab any potential readers attention. Also the moon behind the models hat stands out a lot more than i first thought so would direct any attention away from the model. The sunglasses blend in to the dark background which make them less effective as a prop as they are barely visible.

This photo will also be rejected because of the background which is quite noticeable due to the flash of the camera. This photo does use direct address but the sunglasses again blend into the dark background.

This photo is my favourite photo and will most likely be the one i use for my front cover as it uses direct address and the model is posed well enough to go onto a front cover. The moon which stands out behind the models head will be covered by a flash or a puff.

This photo is also a possibility for my front cover as the model is posed towards the right hand third and there is direct address involved as the model is looking down the camera lens. The moon could be covered up with a flash or a pug.

This photo will also be rejected as the background stands out a lot so puts the reader off the model. The model does use direct address but i think the model is too far away from the camera to grab the readers attention. 

                                                                                       

Contents Page draft (Jack Burgess)

Contents page draft

Final contnts page draft (harry short)

my contents page draft

final front cover draft (harry)

my draft front cover

Front Cover draft (Jack Burgess)

This is my front cover draft for my magazine

Rejection and Selection (Jack Burgess)

http://www.flickr.com/photos/harryjackmedia/

I will probably reject this picture as a possible contender for the front cover because there isn't enough space to fit our Masthead of "Freefall". Which consequently cutting out parts of the model. Also the insufficient prop of alcohol bottle being included in the shot.

This photo has a very good possibility of being the picture for my front cover. Because there is a good enough amount of space for the Masthead and other stories to place around the model. The props which have been used in this photo, such as the glasses are suitable enough that it will not offend any of the consumers.

 

This picture will probably be rejected due to the fact that the background (a brick wall) is really basic, and it doesn't really show my skills as a photographer. Also that it doesn't link to my chosen music genre of Electronic/Dance. With no props being used, it makes the picture less interesting towards the reader.

Even though that the background is a brick wall. Which seems basic and uninteresting, it is quite possible that this may be used for my front cover because there enough space to spread the Masthead and cover stories.  

TARGET AUDIENCE ANALYSIS AND INSTITUTIONS

A good publishing institution for us to use would be Development Hell as it publishes the worlds leading dance and electronic music magazine. Development Hell appears to be a small company to publish with and seems fairly risky but development hell has backing of larger companies like the guardian which holds a 14% share of the company. Development Hell also has links to Dontstayin.com which promotes music magazines of our genre in foreign countries such as the USA and Spain etc. Another benefit of Development Hell publishing our magazine is that it is a small publishing company and could help our magazine more than a more established publishing group like Bauer and Future Star as it would be a more independent publication. There is also a Mixmag app that is available for iPad on the app store, having an app would be greatly beneficial for our magazine as it would promote it across the internet and get more readers.
From our Target Audience research, we have found that red is most dominant colour to use in our magazine compared to first initial thoughts, of blue being the common colour.
 A major issue we looked at was the age range for which this magazine should be aimed at. From the information of our questionnaire we've found out that the best age range to aim for is from 16 - 21. So in our magazine we have got to make sure that articles fit the specific age and are not aimed at any younger or older age. 
When we asked would people like freebies, such as posters, CD's maybe even some festival tickets, the general response was yes. So to make our magazine more successful and popular we've got to include freebies to keep the consumer happy. 
The biggest question was, what is would be the best name for a our magazine, the contenders were Freefall, Laser, Electro, Breakout and The Club. The most common answer that came up from our questionnaire was Freefall. When we asked why the had chosen that option, we were told that when your at clubs or festivals you tend to let yourself go and "live free". 
The price magazine was discussed thoroughly, we didn't want to either over price the magazine and neither under price it. So with options that we put into the questionnaire. The price which was chosen most of all was £3.50, when we saw these results we agreed that this was a fair enough result. 
Another question which was on the questionnaire was "Would like hear about new an upcoming artists or just the "now" artist? from the results we gathered that the consumer would like to hear about both of them. So in our magazines we must equally include new artists while making sure were including artists such Steve Aoki and Deadmau5

Content Page Analysis 1 (Jack Burgess)

This contents page is very conventional. The main image is placed on the left hand side of the page so it gives space to what's inside the magazine. With this picture being quite large, this represents  that is the the main focus point of the magazine. The page layout follows convention as the contents of the magazine is placed and listed down the right side of the page.There is smaller image placed on the right side of the page, this may mean that this represents a smaller article/ focus point in the magazine. 

The main picture is two young adults looking quite serious in facial expression however this may represent a certain background from which they have come from or maybe what they've been told do by the photographer. These two people look very fresh to the music business and may want to get recognition. In my magazine I may incorporate new artist, so the audience understands who they are whilst putting artist who have been round for a long time.

The use of colour is vital to any magazine and in "mix-mag" they've used the colours of white, black and yellow, this is too make sure that no colours clash with each other. In my magazine I'll have to make that I use the correct colour scheme to make sure it doesn't clash in anyway possible, and to make sure it suits the consumer.

The text on the page is just the right amount so that it gives the consumer enough information for them to know what is featuring in that issue but not too much that it'll bore the reader entirely.   

DPS Analysis 1 (Jack Burgess)

This double page spread is from the magazine "mix-mag". The magazine uses some media conventions throughout the double page spread. The first thing, is the leading paragraph. The result of this is that the reader is automatically drawn to the article about the artist which the magazine is interviewing. The format of this article is that it is a Q+A. A good presentational feature is that the editor has highlighted in bold when the magazine has asked the question while the answer is just in normal text. I might use this in my magazine and double page spread because it is an informative yet fun way to find out about the artist which is being focused on. 

On the other side of the DPS which is conventional to my magazine is the large picture of Dizzee Rascal, the main focus. The technique used to take this picture is high key. This allows there to be a lot more light into the shot. There isn't too much light that you lose his white suit into the same coloured background. His attire could relate back to the lead paragraph "a young, rich but surprisingly grounded rapper" Which means that he has worked his way up to being famous and rich. In the shot, his head isn't the main focus, only due to his gazing straight into the camera. However the colour of his shirt purple contrasts with the colour red in the lead paragraph which adds more diversity to the DPS. The type of shot used for the DPS is a mid shot. the expression is that his humble and grateful for his success. This could be a good type of shot to use in my magazine because it ultimately looks better on a DPS.

The font style of this double page spread is san-serif, this a typical convention to use in a music magazine of electronic and dance genre. Another good feature of this DPS is the drop capital which is draws the reader into the article.

A common feature used in "mix-mag" is the banner across the tope of the page which goes across both pages. With all the "mix-mag" magazines I have looked at, that is used very regularly which makes it a house style in the magazine.  

CONTENTS ANALYSIS 2 (HARRY SHORT)

This contents page is more conventional than the previous one analyzed. The main image is placed on the left hand side of the contents page and takes up the majority of the page, this probably means that the picture represents the main article in the magazine. The layout of the page follows convention as the contents of the magazine are listed down the page. There is a smaller image which represents a smaller or secondary article in the magazine. The main picture represents the lifestyle in which the magazine is aimed at, i will be looking to do that in my magazine. The contents in this magazine is more tasteful than the previous one and dosent clash as much, i may use a black and white colour scheme in my contents page. The text on the contents is simple and there is not to much so it wouldn't bore the reader, in my contents page i will probably try and keep things simple.

CONTENTS PAGE ANALYSIS 1 (HARRY SHORT)

The style of this contents page is unconventional compared to other music magazine contents pages. This contents page is layed out like a notice board and divided up into sections so readers can easily find which part of the magazine they want without having to scan down a list. I will not be using this style in my magazine as i will be using a more conventional contents page layout. The heading of the contents page is conventionally at the top of the page in bold clear writing, in my magazine i will probably put the contents heading down the side of the page. The pictures on  the contents page are also in a notice board fashion and also give the reader an insight into some of the story's in the magazine which are not displayed on the cover. My contents page will use a lot more conventional styles than this one as this contents page looks too crowded i think and too much for a reader to take in. There is use of a lot of colours in this contents page (white, yellow, pink and black) which do catch the eye but also clash slightly and crowd the page more. In my contents page i will use a maximum of three colours, probably a primary colours on black or white background

DPS ANALYSIS 2 (HARRY SHORT)

This Dps uses a pull quote "people think im an attention seeker, but im just honest" to grab the readers attention. The style of the text in the pull quote is like a ransom note which will also grab the readers attention. In my magazine i will probably use a pull quote. There is also a by line in the double page article which states the editors name, i will not be using a by line in my Dps  There is also a drop capital at the start of the article which shows the reader where the start of the article is, this is a typical convention in most magazines, i will use a drop capital in my article. The image used fulls one half of the Dps  The artist is presented to be quite messy looking which is alien to a magazine of this music genre as most artists are presented to be neat and tidy. This Dps dosent use a lot of colours mainly black, red and white this directs the readers attention to the right places of the Dps. In my Dps i will keep the use of bright colours modest. 

DPS ANALYSIS 1 (HARRY SHORT)

This double page spread is from an issue of mix-mag. This DPS uses some media conventions you would find in a double page spread of a magazine. For a start it uses a lead paragraph to draw a reader into the article and to give an insight into what most of the article will be about. In my magazine i will probably use a lead as they are typical in music magazines of my chosen genre. The Dps article is a Q+A article and the editor has used a highlighted bolder font to show where the questions are. In my magazine i will probably avoid doing a Q+A type article. One page of this Dps it a picture which is conventional in magazines of my chosen genre but i will also avoid doing that in my final magazine as i like the idea of putting text on both pages and using a smaller picture. The image used on the Dps is a full shot where the models are sat down for my Dps i will probably use a full shot as they are a convention in music magazines of my chosen genre and i think a full shot will work and look better on a Dps article.The article i am analyzing it uses sans-serif fonts which are again is a typical convention in music magazines of dance/electric genre. However not used in this article is a drop capital which i would like to use in my final magazine.